Skip to content
Matthew Johnson, founder of Pleiades Consultancy

Hey, I'm Matthew!

What I'm building

Six things I run, from free guides to the agency itself.

See everything I'm building

Pleiades Consultancy

I'll show you what the assistants say about your business today, then build the pages, answers and signals that change it. It sits alongside whatever marketing you already run. You don't have to fire anyone to start.

AI Search Mastery

I'm building a community for freelancers, agency owners and SEOs to learn AI search from the ground up. The learning path covers research, useful pages, measurement and a repeatable process. I'm preparing the lessons now.

The AEO Kit

Twenty checks, scored out of 100, with the fix printed under every one. Find out why ChatGPT does not name your business when a customer asks who to call.

Free trainings

The search fundamentals underneath the AI-search work. If the basics are broken, the assistants have nothing good to read about you.

YouTube channel

The same work, said out loud, usually with my screen shared.

The newsletter

One field note a week. What I tested, what the numbers did, and what I'd do differently. Free, and there's no call to book.

What the work looks like

Five real AI answers, each printed with the question that produced it.

See all five answers
ChatGPT answer recommending Murphey Dental Aesthetics in Ridgeland, Mississippi, in response to the question “best cosmetic dentist in ridgeland mississippi”

Murphey Dental Aesthetics

Ridgeland, Mississippi

Asked: “best cosmetic dentist in ridgeland mississippi”. Re-ran 2026-09-19, returned in 5 of 5 asks.

ChatGPT answer recommending Alpha Dental Excellence in Langhorne, Pennsylvania, in response to the question “best cosmetic dentist langhorne philadelphia”

Alpha Dental Excellence

Langhorne, Pennsylvania

Asked: “best cosmetic dentist langhorne philadelphia”. Re-ran 2026-09-19, returned in 5 of 5 asks.

ChatGPT answer recommending Malcolm's Hardware in Kingston, Jamaica, in response to the question “best hardware company in kingston jamaica”

Malcolm's Hardware

Kingston, Jamaica

Asked: “best hardware company in kingston jamaica”. Re-ran 2026-09-19, returned in 5 of 5 asks.

ChatGPT answer recommending Godoy Law Office in Oak Brook, Illinois, in response to the question “best immigration law firm oakbrook”

Godoy Law Office

Oak Brook, Illinois

Asked: “best immigration law firm oakbrook”. Re-ran 2026-09-19, returned in 4 of 5 asks.

ChatGPT answer recommending Burkett Dentistry in Mission, Texas, in response to the question “top 10 cosmetic dentists in mission, texas”

Burkett Dentistry

Mission, Texas

Asked: “top 10 cosmetic dentists in mission, texas”. Re-ran 2026-09-19, returned in 4 of 5 asks.

What I'm writing

Field notes from the accounts I'm on, plus every issue I've sent the list.

Newsletter · 3 November 2026

Why AI isn't recommending you

And why more AI content won't fix it

Newsletter · 27 October 2026

AI is the new referral

And you aren't late to it (yet)

Newsletter · 20 October 2026

Organic vs Inorganic Leads

And which one will grow your business the fastest

What I'm recording

The same work, said out loud, usually with my screen shared.

See every video

Why Your Business Isn't Ranking Locally (And How to Fix It)

58 min · 4 September 2026

Watch on YouTube

How We Gave This Dentist His 2 Best Months In 3 Years

14 min · 24 August 2026

Watch on YouTube

7 Ways to Rank Your Local Business #1 on ChatGPT (More Calls)

12 min · 21 August 2026

Watch on YouTube